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Generative-AI trained on the data that matters.
Generative-AI trained on the data that matters.
Everything AIQ delivers is tailored to your brand voice and unique content performance profile, strategically aligned with your key business objectives. This ensures measurable growth in brand health metrics, audience sentiment, content engagement, and conversions.
Generative-AI trained on the data that matters.
Generative-AI trained on the data that matters.
Everything AIQ delivers is tailored to your brand voice and unique content performance profile, strategically aligned with your key business objectives. This ensures measurable growth in brand health metrics, audience sentiment, content engagement, and conversions.
Generative-AI trained on the data that matters.
Generative-AI trained on the data that matters.
Everything AIQ delivers is tailored to your brand voice and unique content performance profile, strategically aligned with your key business objectives. This ensures measurable growth in brand health metrics, audience sentiment, content engagement, and conversions.
Gain a site-wide perspective of what content is driving business impact, spot top performers and areas of improvement or removal.
Generative-AI trained on the data that matters.
Generative-AI trained on the data that matters.
Everything AIQ delivers is tailored to your brand voice and unique content performance profile, strategically aligned with your key business objectives. This ensures measurable growth in brand health metrics, audience sentiment, content engagement, and conversions.
Gain a site-wide perspective of what content is driving business impact, spot top performers and areas of improvement or removal.
A 360° view of your content’s performance.
A 360° view of your content’s performance.
Knotch One uniquely combines three types of data signals: content engagement, content value & sentiment, and audience journeys to give you a holistic view of your content performance, including how your audience perceives your content and where content over or underperforms in the audience journey.
Prove your content's value.
Prove your content's value.
With Knotch One, you can confidently prove the value of your content by connecting it directly to engagement, conversions, and brand impact. Gain actionable insights to optimize and refine your strategy, ensuring every piece of content works harder for your business.
Improve your content’s performance.
Improve your content’s performance.
Knotch One is the only generative AI platform built with content performance at its core. Knotch’s AI is trained on your unique content performance data, content landscape, and brand guidelines – which helps you optimize, atomize, version, and even create new content designed to generate results.
Do it effortlessly.
Do it effortlessly.
Knotch One is designed with marketers in mind—easy-to-use tools, automated insights, and efficient workflows help you maximize your impact with minimal effort. With powerful features like intuitive analytics, auto-tagging, and one-click optimizations, Knotch One empowers you to focus on strategy, not spreadsheets.
Trusted by the largest (and now smartest) brands in the world.
“Before Knotch we did not understand what content was driving business results. Now we understand which content moves the needle. Knotch’s cohesive reporting and insights paint a real picture of what’s happening on our website instead of the patchwork quilt that comes from a Google Analytics approach. With Knotch we have been able to re-prioritize ad spend, route better leads to our SDR team, and inform our content development initiatives.”
"The Knotch platform ensures that we deliver high-performing content tailored to young home shoppers, enhancing their experience and driving better business outcomes.”
"Our partnership with Knotch has been highly successful, empowering us to leverage data-driven insights and refine our content strategy.”
We’re the authority in content strategy
& thought-leadership
A new Knotch study of 302 marketers reveals a revealing paradox: while 82% are using AI, most remain trapped in a strategic holding pattern—experimenting with tools but not yet embracing Agentic AI that can autonomously act on behalf of brands. The report exposes the trust gap, identifies key adoption barriers, and lays out a roadmap to move from isolated automation to full-scale orchestration, where AI shifts from tool to true marketing colleague.
New data from Knotch reveals that question design directly shapes sentiment and engagement. Helpfulness prompts outperform across the board, while emotional and brand-driven questions offer strategic tradeoffs. Learn which question types yield the clearest insights—and why precision beats scale when it comes to audience feedback.
AI is reshaping enterprise content—but how do top brands actually adapt? Leaders from Google, Siemens, Accenture, and JLL share six powerful lessons on talent, tools, workflows, and why the human edge still matters.
Knotch’s latest analysis shows LLM traffic is small but mighty—delivering 2x+ conversion rates vs. sitewide averages. Explore how LLMs and SEO are reshaping content strategy with deep insights into engagement, efficiency, and intent.
CMI’s 2025 Enterprise Content Marketing report reveals strategy gaps, AI adoption trends, and performance challenges. Explore key highlights and Knotch’s take on what it means for content leaders.
Discover why many brands struggle with true audience-centric marketing and learn actionable strategies to build deeper, more genuine connections with your audience. Insights from experts at Novartis, Distillery, and Kaiser Permanente.
Marketers often focus on first and last-touch content, but data shows mid-touch content is the real conversion driver—accounting for 86% of conversions. Learn how to optimize your mid-journey content for maximum impact.
Discover key insights from Knotch’s AI marketing workshop featuring Robert Rose and Joe Lazer. Learn how AI enhances content creation, personalization, audience understanding, and workflow efficiency—without replacing human creativity.
Don’t ignore low-scroll, low-time pages—learn how high recirculation can drive 4.5x more conversions. Unlock hidden revenue potential with data-driven content strategies from Knotch Labs. 🚀
Forrester reports that content intelligence is no longer optional—it’s critical for marketers aiming for real business impact. Learn how AI, smarter measurement, and data-driven insights can transform your content strategy.
More engagement isn’t always better. Knotch analyzed 15,000+ pages and found the ideal balance of scroll depth (40–50%) and time on page (2–3 min) drives the highest audience sentiment. Learn how to optimize content for maximum impact.
Discover key strategies for content leadership in the first 100 days. Learn from industry leaders at Knotch's workshop as they share insights on defining goals, fostering collaboration, prioritizing audiences, and driving impact.